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Portfolio

Published Articles for Scotsman Guide (click image)

Magazine article titled "Building Business, 140 Characters at a Time" with a photo of a man in the top right corner.
Article titled "Take Five-Five-Five" featuring a photo of an author, discussing strategies for mortgage brokers involving calls, notes, and emails.

Reputation Management Presentation For Annual Waterstone Mortgage "Momentum" Event (click image)

Waterstone Mortgage Momentum 23 logo with "It's Time" slogan and an arc of orange and blue dots on a black background.

Video Presentation on Local SEO/Reputation for LoanStar Mortgage (now acquired by Cardinal Mortgage (play video)

Social Media Post Promoting Homebot (Canva) : Homebridge Financial

Advertisement for Homebridge with the text "The right knowledge at the right time = Homebuying power!" Includes a chart of home prices and interest rates, and a photo of mortgage loan originator Leesa Sandoval.
Advertisement for Homebridge showcasing home price data and lender contact details.
Advertisement for Homebridge Financial Services showing market temperature gauges and a photo of Leesa Sandoval, Mortgage Loan Originator, with her NMLS number.
Advertisement for Homebridge Financial Services displaying home value graph and net worth. Includes a portrait of Leesa Sandoval, Mortgage Loan Originator, with contact info and company logo.
Advertisement for Homebridge promoting a mortgage tip. Paying $300 more monthly can save $71,751 in interest and end payments 6 years sooner, featuring loan originator Leesa Sandoval.
Advertisement for Homebridge mortgage loans featuring Leesa Sandoval. Shows potential long-term savings and monthly payment changes for 15 and 30-year terms. Includes NMLS number and contact info.

Various Graphics for Social, Video, Blogs, etc (Canva) : Waterstone Mortgage + USA Mortgage

Business announcement featuring real estate agent Kira Konarski and sales manager Tripper Heckscher, highlighting a closed property at 9456 Calvary Cir, Salisbury, MD.
Woman with long hair looking thoughtful against a yellow background. Text on the left reads "Social Media Automation?" with a Waterstone Mortgage logo at the bottom.
Real estate team advertisement with three people sitting, contact details, and logos. Text includes "The Hoch Team" and contact information for USA Mortgage in Everett, WA.
A couple stands outside a house on the left; a family enjoys time together in a kitchen on the right. Caption reads "The Home of Possibility." Logos for "Mortgage Frontline" and "USA Mortgage" are present.
Infographic titled "The #1 'Home Digest Report'" shows 83% home equity and 17% 401K/savings, emphasizing managing wealth and home equity. Source: Motley Fool.
A smiling couple stands in front of a modern house with large windows. Text reads "The Ultimate Homebuyer's Guide" and shows logos for Home Team and USA Mortgage.
A couple stands in front of a brick house, both smiling. The text reads "The Ultimate Refinance Guide." Logos for HomeTeam and USA Mortgage are visible in the bottom left corner.
Text reads "platinum credit approval" on a blue square overlaying a modern kitchen background.
Text graphic reads: "Reduced Costs on FHA Mortgage Loans. News Alert." Background shows a porch with plants.
Family sitting on the floor in front of a couch. Smiling man and woman hug a laughing child. Text above: "FHA loans as low as 580 FICO.

Video for Social Media and Facebook Ads  (Created in Wave Video) : Waterstone Mortgage

Recent Post Sequence on Personal Branding : Chik Quintans (click image)

Text on image reads: "Profile Picture and Background - Use a high-quality, professional headshot with a neutral background. Choose a background photo that reflects your personal brand or industry. Ensure both your profile picture and background are cohesive to present a polished look.
Linkedin Profile Optimization Tip No. Two - Headline and Summary
Text image titled "Experience and Skills" with sections detailing how to list experiences, showcase skills, and request recommendations for enhancing a profile. The bottom right features "CQ" in a red and black box.
Linkedin Profile Optimization Tip No. Four | Education and Certifications
Linkedin Profile Optimization Tip No. Five | Connections and Engagement
Linkedin Profile Optimization Tip No. Six | Keywords and SEO
Linkedin Profile Optimization Tip #7: Content and Activity
Linkedin Profile Optimization Tip #8: Personalization and Open to Opportunities

Examples of how I plan out and/or present ideas using mindmaps (Mindnode) : Waterstone Website and GBL for Branch (click image)

Website Planning

A mind map diagram with branches titled SEMRUSH, Landing Pages, LO Pages, and FHA. Includes sections on competitive analysis, template creations, and conversion elements.

Local SEO Execution Plan for Waterstone Branch (phase one)

Flowchart for local SEO in Appleton, covering audit, NAP determination, data aggregation, citation ordering, and image uploads, linked to various platforms and services.